We are agile, nimble and have expertise in technology, medical, wellness, medical device, food and beverage, hospitality, fairs, festivals and events and more…
The se&a Team
Sandra Evans is the founder and creative director of sandra evans & associates (se&a). Prior to starting se&a in 2001, Sandra had worked as a marketing, project manager and producer in the film, graphics, animation and film industry in the Bay Area for over fifteen years. Having worked with cutting edge creative companies including: Xaos, Inc, Steve Michelson Productions, Real Time Film & Video, as well as freelancing for advertising agencies Rainoldi Kerzner Radcliffe, Hyatt Broadbent, Heimbrodt, McCann Erickson and others and branding firms, she segued into her current role managing and developing strategy, marketing, corporate communications, advertising, media, public relations and branding programs.
Recently Sandra was responsible for the successful public relations launch of Metromint and four subsequent varieties of this bottled water consumer beverage. Most recently Sandra handled pubic relations, tv, radio and viral commercials and media buying, planning and trafficking for the San Mateo County Fair.
Other festivals, events and conferences for which she’s handled public relations include: Fillmore Jazz Festival, Union Street Eco-Urban Festival, Saint Patricks Day Parade, North Beach Festival, Hotbed Art Show, K-TECH (Korean Ministry of Trade annual event), and Fairfax Feis with the Fairfax Chamber of Commerce. Many of these festivals draw over 100,000 attendees. She worked with Passport Resorts and Cavallo Point, developing community relations for this highly regarded resort hotel recently voted one of the best resorts in the country and #5 in the world by CondeNaste.
We have developed results for clients that have included San Mateo County, Grocery Outlet, KMD Architects, Preventive Medical Center of Marin (PMCM), iHear Medical, The San Francisco Girls Chorus, Metromint, K-TECH, H2-Happiness and many more….
My personal philosophy is to create marketing, branding & public relations strategies that are effective, measurable and affordable.
Providing high level strategic creative, from a senior team utilizing best practices and client service management tools and practices ensures clients the best results for their budgets.
We set up metrics for all of our clients so all of our programs can be measured for their effectiveness. We believe in the power of setting up accountability and working as a team with our clients to increase success and results. As businesses try to compete in a challenging marketplace, we strive to assist them by demonstrating measurable results to help them achieve success.
Sandra Evans is on Twitter, Facebook and LinkedIn
Account Coordinator/Office Administrator
Katie Lee helps keep our projects on track and provides behind the scenes administration and coordination for many projects, especially public relations campaigns. Her original background was in IT consulting, but her desire to work more in a creative field brought her to us. She’s worked with se&a since 2006.
Alan, originally from England, emigrated to the US to pursue his music career and toured nationally and internationally. This unique experience, being a band leader, managing creative personalities, and being exposed to design in the music business in Britain and the U.S. has made Alan a key asset in working on creative projects. He has been with se&a since 2006.
Maryanne and Sandra go back to 1999, when they both worked at a branding and design firm in the East Bay (Radiant Brands, previously BGDI). They both shared a passion for design and art and continue to work together at se&a. Mary Anne assists with management, and accounting roles for se&a. Her insight and refined sense of style adds to our work tremendously.
Social Media and Project Coordinator
Terri Dien has experience with political campaigns, technology, education, institution as well as lifestyle food and beverage accounts and fairs, festivals and events. She is super savvy, fun and creative.
Our Design Team & Additional se&a resources.
Our design team includes resources too numerous to mention in this space. We have deep experience and longterm relationships with some of the best creative and technical talent in the Bay Area. We handpick from our team for each project to ensure that we achieve the best results for the client.
Evie & Lisette
Evie is a Havanese/Maltese (chicken herder from Havana) and Lisette is a Bichon Frise.